Grand Opening of BYD Flagship Showroom in Singapore
Vantage Automotive Limited (VAL) is excited to announce the grand opening of its new BYD flagship showroom in Singapore. The state-of-the-art facility is located at 305 Alexandra Road. VAL is the authorised distributor of BYD in Singapore.
Spanning 10,386 square feet, the showroom is designed to provide an unparalleled experience for both new and current BYD owners. Its layout seamlessly integrates car display with a service centre on the same floor. This unique setup ensures that customers can enjoy a comprehensive and comfortable experience, from exploring the latest models to receiving top-notch after-sales services.
Mr Liu XueLiang, General Manager of BYD Asia Pacific Auto Sales Division said, “We have joined hands with our partner Sime Darby Motors to witness yet another significant milestone for BYD Singapore. Since our collaboration in 2019, our business has seen remarkable growth in Singapore and the Asia-Pacific region."
With BYD's technological prowess and world-class products, they have stood out in the competitive market, earning the honor of being the No.1 brand in electric vehicle sales in Singapore. This achievement is not only a crucial step for BYD Singapore but also a strong testament to their confidence in the Singaporean electric vehicle market.” The expansive space allows for a more interactive and engaging experience, with dedicated areas for vehicle displays, customer consultations and service operations.
The modern and inviting atmosphere is designed to make every visit pleasant and productive whether you are purchasing a new car or servicing your current BYD vehicle.
Andrew Basham, Managing Director of Sime Darby Motors, expressed his enthusiasm about the new showroom. "The launch of the new BYD flagship showroom marks a significant milestone for BYD in Singapore. We are committed to providing our customers with a seamless and immersive experience and this showroom embodies that vision perfectly,” he said.
The showroom boasts the following features:
Comprehensive Display: The showroom showcases BYD's latest cars available in Singapore, offering a complete range of models for customers to explore. The spacious layout and modern design create an inviting atmosphere for potential buyers.
Virtual Test Drives: Embracing technological advancements and the metaverse, the showroom offers virtual test drives. Customers can experience BYD's range of EV models in a 3D interactive format and test drive them virtually on a simulated Singapore driving track, enhancing their BYD experience with immersive technology.
E-Brochure: An innovative e-brochure is available to provide detailed information about BYD's EV models. This digital tool allows potential customers to explore specifications, features, and options in an engaging manner.
Anthony Teo, Managing Director of Vantage Automotive, highlighted the showroom's customer-centric approach. "With the new flagship showroom, we aim to elevate the customer journey from exploration to ownership. The integration of cutting-edge technology like virtual test drives, ensures that our customers can experience the best of what BYD has to offer in an engaging and interactive way," he added.
In conjunction with the showroom opening, BYD Singapore is also launching the brand new BYD Lifestyle App. This comprehensive information hub is designed to cater to both BYD owners and the general users in Singapore.
The app provides:
Detailed information on BYD's current passenger vehicle line-up
Information on authorised distributors, dealers, and showroom locations
Updates on ongoing promotions
International news about BYD, showcasing the brand's global presence across more than 70 countries
A shopping platform for BYD-branded merchandise including car models, apparel and co-branded Toscano merchandise
The BYD Lifestyle App aims to enhance the overall brand experience by offering users easy access to crucial details and exclusive content, further solidifying BYD's commitment to innovation and customer satisfaction.
As part of their ongoing commitment to sustainability, they are thrilled to announce a collaboration with Tocco Toscano, a renowned Singaporean fashion label known for its premium leather and vegan-friendly apparel.
This collaboration will see the development of a line of sustainable BYD merchandise made from Apple leather. These exclusive products will be available at all BYD showrooms and through the new BYD Lifestyle App. With limited stocks available, this partnership emphasises both exclusivity and commitment to sustainable practices.
Mr. James Ng, Managing Director, BYD Singapore and the Philippines added, "We're proud to debut our newly renovated 4S showroom alongside the BYD Lifestyle APP, Meta-verse virtual experience, and a new merchandise partnership with Tocco Toscano.
These efforts set a new standard for customer experience and underscore their commitment to innovation and sustainability. They aim to engage potential buyers in innovative ways, offering them new avenues to explore BYD as a global brand.
Their collaboration with Tocco Toscano to introduce environmentally friendly apple leather products has allowed them to merge their EV products with sustainable fashion, reinforcing their dedication to shaping a greener future."
More infomration on BYD can be derived at this link... https://sg.byd.com/
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